Direct Selling Education Foundation

DSEF Executive Committees - Officers

Mrs. Doris K. Christopher, Chair - The Pampered Chef, Ltd.

Mr. J. Stanley Fredrick, Vice Chairman - Mannatech, Inc.

Mr. Daniel W. Moore, Vice Chairman - The Southwestern Company

Mr. Nathan P. Moore, Vice Chairman - Mary Kay Inc.

Mr. Neil H. Offen, Vice Chairman - Direct Selling Association

Mr. Joseph N. Mariano, Secretary - Direct Selling Association

Mr. Daniel L. Murphy, Treasurer - Immunotec Research, Inc.

Mr. David A. Wentz, Immediate Past Chairman - USANA Health Sciences, Inc.

General Counsel
Ms. Deborah T. Ashford - Hogan & Hartson L.L.P.

Assistant Treasurer
Ms. Kathy Lindner - Direct Selling Association

DSEF Executive Director
Ms. Joan Walsh Cassedy, CAE

DSEF Academic Program Committee

Ms. Sarah Baker Andrus, Chair - CUTCO/Vector
Marketing Corporation

MEMBERS

Ms. Ann Marie Almeida - Association of Women’s Business Centers

Lawrence B. Chonko, Ph.D. - University of Texas, Arlington

Ms. James Edwards Creed - Creed and Creed International

Ms. Anne C. Crews - Mary Kay Inc.

Ms. Kim S. Drabik - Alticor Inc.

Susan G. Duffy Ph.D. - The George Washington University

Mr. John T. Fleming - Direct Selling News

Ms. Katharine L. Gardner - WineShop At Home

Jule B. Gassenheimer Ph.D. - Rollins College

Diana L. Haytko Ph.D. - Missouri State University

Raymond “Buddy” LaForge Ph.D. - University of Louisville

Felicia G. Lassk Ph.D. - Northeastern University

Mark Leach Ph.D. - Loyola Marymount University

Annie H. Liu Ph.D. - Loyola Marymount University

Mr. Michael L. Lunceford - Mary Kay Inc.

Greg W. Marshall Ph.D. - Rollins College

Mr. Lee Morgan - Creative Memories

Zulma Quinones, Ph.D. - Inter American University of Puerto Rico at San German

Mr. S. Kerry Tassopoulos - Mary Kay Inc.

Dianne H.B. Welsh Ph.D. - University of Tampa

EX-OFFICIO NON-VOTING MEMBER
Mrs. Doris K. Christopher, Chair - The Pampered Chef, Ltd.

STAFF LIAISON
Ms. Robin Diamond - Direct Selling Education Foundation

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