How digitally native entrepreneurs are turning the USD 400 billion wellness direct-selling sector into a new pathway to economic independence. […]
Dr. Manfred Krafft, Professor of Marketing at the University of Muenster and DSEF Fellow, goes over the various motivations people […]
DSEF Fellow Dr. Sandy Jap, The Sarah Beth Brown Endowed Professor of Marketing at Emory University, explains the priorities of […]
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For scholars, this book is built on a strong foundation of valid and reliable research endeavors. The authors have published […]
Dr. Anne Coughlan, Polk Brothers Chair in Retailing and Professor of Marketing at Northwestern University, details the specifics of consumption […]
Dr. Anne Coughlan, Polk Brothers Chair in Retailing and Professor of Marketing at Northwestern University, explains the unique position of […]
Dr. Anne Coughlan, Polk Brothers Chair in Retailing and Professor of Marketing at Northwestern University, on the offer to distributors […]