Dr. Anne Coughlan, Polk Brothers Chair in Retailing and Professor of Marketing at Northwestern University, on the offer to distributors […]
Dr. Anne Coughlan, Polk Brothers Chair in Retailing and Professor of Marketing at Northwestern University, explains the unique position of […]
Dr. Anne Coughlan, Polk Brothers Chair in Retailing and Professor of Marketing at Northwestern University, details the specifics of consumption […]
For scholars, this book is built on a strong foundation of valid and reliable research endeavors. The authors have published […]
The new study quantifying the annual impact of direct selling activity on the US economy. Conducted by Dr. Robert Peterson of […]