We Are What We Buy
On his VoiceAmerica radio show, We Are What We Buy, DSEF Fellow Dr. Michael Solomon applies over 30 years of doing research on consumer behavior to talk about what drives us. Recently, he interviewed three direct selling CEOs Kevin Guest of USANA, Asma Ishaq of Modere, and Rick Libby of Traveling Vineyard.
DSEF Fellow Dr. Michael Solomon with USANA Health Sciences CEO, Kevin Guest
DSEF Fellow Dr. Michael Solomon with Modere CEO, Asma Ishaq