Dr. Dianne Welsh, University of North Carolina Greensboro and
Dr. Anne Coughlan, Northwestern University
Recognized for Outstanding Achievement
Washington, DC—June 2022— The 2020 and 2021 Educator of the Year Award inductees are Dr. Dianne Welsh, Hayes Distinguished Professor and Founding Director,
Professional And Personal Benefits Of A Direct Selling Experience
Professional and Personal Benefits of a Direct Selling Experience researches the impact of a direct selling experience on 14 business and professional skills as well as on 13 personal life skills. A substantial majority of the current direct sellers surveyed, more than three-fourths, agreed that they benefited from their direct selling experience in terms of improved business and professional skills, and that skills gleaned from a direct selling experience transferred to their personal lives. Moreover, there were significant and positive relationships between self-perceived skill levels and self-perceptions of direct selling success and performance in a non-direct selling job.
Empowering Women Entrepreneurs in South Africa: The Role of Information Communication Technology in the Direct Selling Marketplace
Empowering Women Entrepreneurs in South Africa: The Role of Information Communication Technology in the Direct Selling Marketplace reveals how women have used direct selling as a vehicle not only for self-transformation and empowerment, but also for the betterment of their families and communities. Now, coupled with the capabilities of technology, the direct selling industry holds tremendous promise as a potential solution for poverty and gender inequality, particularly within South Africa, where strong technology infrastructure already exists and where a significant percentage of women currently participate in the informal business sector.
Latest News and Articles
Allison Crick, University of South Florida, Named Grant Recipient
WASHINGTON, DC—June 15, 2021—The Direct Selling Education Foundation (DSEF) is pleased to announce its 2021 Sales Doctoral Student Grant Program recipient. Allison Crick, a student at the University of South Florida (USF),
WASHINGTON, DC—May 15, 2019—The Direct Selling Education Foundation (DSEF) is pleased to announce its 2020 Sales Doctoral Student Grant Program recipients. Molly Ahearne from the University of Georgia and Scott Hachey from the University of Hawai’i at Mānoa were each
DSEF, in partnership with the U.S. Association for Small Business and Entrepreneurship (USASBE), held a Best Paper competition at the USASBE Annual Conference, January 3-7.
DSEF funds research and case studies to advance understanding of the direct selling channel. Eight out of the 12 authors
At the Direct Selling Association's Annual Meeting in June, newly-inducted Circle of Honor award recipients, Drs. Greg Marshall, Linda Ferrell, and Vicky Crittenden, shared the main stage for a dialogue on how direct selling can shape the future of the
Today’s consumers do not want to be sold to: they want to be engaged, educated and even entertained.
In a workshop on how third-party voices can enhance trust and transparency among consumers, Dr. Greg Marshall joined Todd Eliason, Publisher and Editor
At the Direct Selling Association's Annual Meeting in June, DSEF Fellows Drs. Victoria Crittenden (Babson College), Caroline Glackin (Fayettesville University), and Sandy Jap (Emory University) presented their latest direct selling insights during a panel discussion led by former DSEF Board Member, Kerry Tassopoulos, Of Counsel—Government Affairs,
Dr. Stefanie Boyer, Professor of Marketing at Bryant University, and an expert in design thinking, led a group of CEOs in an exercise to bring creativity to strategic thinking for the problem-solvers of the direct selling industry at the Direct
At the Direct Selling Association’s Annual Meeting in Austin, Texas, in June, DSEF presented its highest commendation, the 2019 Circle of Honor award, to three longtime academic partners, each with long histories of extraordinary contributions to the work of the
Three Prominent Academics Recipients of the Direct Selling Education Foundation Circle of Honor Award
Dr. Victoria L. Crittenden, Babson College; Dr. Linda Ferrell, Auburn University; and Dr. Greg W. Marshall, Rollins College Recognized for Outstanding Achievement
Washington, DC—June 2019— The 2019 inductees
Direct Selling Education Foundation Awards
New Doctoral Sales Grants
Carissa Harris, University of Nebraska-Lincoln, and Jen Riley, Kennesaw State University Named Grant Recipients
WASHINGTON, DC—May 15, 2019—The Direct Selling Education Foundation (DSEF) is pleased to announce its 2019 Doctoral Sales Grant Program recipients.
Rowan University’s Eric Liguori Appointed to the Direct Selling Education Foundation’s Academic Advisory Council
Nina Krey and Renee Watson Named DSEF Fellows
WASHINGTON, DC—May 2019—The Direct Selling Education Foundation (DSEF) is pleased to announce the appointment of Dr. Eric Liguori, William G.
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