Archive for November 18th, 2011

Turn What You Love Into Income

Turn What You Love Into Income

Have you ever thought to yourself, “If I could only get paid to do what I love?”

Maybe you can. In fact, that’s how many entrepreneurs get started. But you don’t have to be an entrepreneur to want to make some extra spending money. The bonus is doing something that you love!

Here are some steps to help you get started:

  1. If you have more than one idea, start by imagining them and pick the idea that brings the biggest smile to your face.
  2. Next, do some research:
    • Is there an obvious way to make income with what you love?
    • Talk to other people with the same interest and see if there’s a void that needs to be filled.
    • Take a look at what’s in the market now and ask yourself if you could that and/or do it better.
    • Talk to a diverse group of people about your income producing idea and ask if any of them would purchase something like that from you.
    • Ask yourself what’s the least expensive way to start that will still provide greater value to potential customers.
  3. Write down your goal or your mission statement. Include your specialty or uniqueness that only you can bring to this product/service. But keep it simple. For example – I will work part time and would like to generate $300. My uniqueness is to provide personalize service and offer customers buying my scented candles a chance to join my weekly Yoga club at my house.
  4. Consider your first 30 days a trial and error period, and be sure to fully commit yourself to doing whatever it takes to be successful. During this period assess how, where, why, who, what, when you can improve, and make sure you can earn a reasonable profit for your efforts.
  5. You may also want to create a simple business plan (optional for now). Include your goals, operational expenses, who your customers are, marketing strategy, and an overview of competitors.
  6. Nurture testimonials and word of mouth to attract new customers and grow.
  7. Keep asking your customers for their feedback and continue to improve and learn.

The key is to keep it simple. You want to share your passion, avoid wasting money, and earn some extra spending money. In the end, you want to still love what you do while you gain some financial benefits. You may be surprise to find yourself a budding entrepreneur, or you may simply want to keep a good thing going.

Do you love what you do? How did you get started with your business? Would love to read your thoughts in the comments below!

Direct Selling Executives Get Ready to “Be Connected”

Direct Selling Executives Get Ready to “Be Connected”

Delacey, 7, chats with Santa during the DSEF Pack a Present Christmas event for children from Boys & Girls Clubs of Las Vegas at Mandarin Oriental hotel. GARY THOMPSON/LAS VEGAS REVIEW-JOURNAL

by Nancy Burke

A chill is in the air, and the holidays are just around the corner. Things like pumpkin spiced cider and scarves are beginning to make their annual appearances. And thoughts of holiday travel plans, gift shopping, and the accompanying credit card bills are creeping into people’s minds.

As people gear up for the holidays, businesses also gear up for the resulting holiday rush, and the Direct Selling industry is no different.

Seasonal consultants come on board, wanting to have a little extra cash on hand so holiday shopping doesn’t put any extra stress on the family budget. Holiday themes work their way into products by scents, colors, and special offers. And the Direct Selling Association is hosting our annual Be Connected Conference for direct sales corporate executives in Las Vegas.

Some of you may be asking, “How can I afford to leave my business for a few days at the beginning of December?”  The answer comes back, “How can you afford not to go?”

Be Connected is one of the prime networking opportunities for direct sellers and its focus on the new factors of the industry, such as the younger generations now interested in direct selling, social media and adapting to new trends is a crucial conversation all businesses should be having. In addition, there is also a chance to focus on the basics with the Direct Selling 101 pre-conference Seminar option as well. (A MUST for both new companies, and executives new to the industry.)

This conference is a major event for seasoned industry veterans and first-time entrepreneurs alike. Conference speakers include Jason Dorsey, Dan Schawbel, and John Moore, just to name a few! There will be workshops on social media (lots of them), salesforce training, and so many more. Visit our web site for more details about all of the great speakers and presenters that will be there.

The DSEF will also be hosting its annual Pack a Present toy drive to help provide a little holiday magic to children in the local community. Last year at Be Connected, DSA member company executives and supplier members gave generously, donating hundreds of presents to benefit members of the Boys and Girls Clubs of Las Vegas. Santa will be on hand to make sure the magic happens again for lots of kids in need. If you’re coming, be sure to pack a present for DSEF’s toy drive!

Be Connected should be high on the priority list of any company even thinking about using direct selling or social selling models in the future. Companies that apply for Direct Selling Association membership by November 21, 2011, will receive one free registration to the Be Connected Conference and member discounts for any additional registrations after that.

So if you’re looking into direct selling for the first time, or if you’re looking for a boost in your established company, look no further! Come to Be Connected in December and we’ll see you in Las Vegas!

Nancy Burke

Nancy M. Burke is Membership Director of the Direct Selling Association.  DSA is the 100-year-old not-for-profit national trade organization representing 300 direct sales firms, and their 16 million independent salespeople. The Association’s mission is “To protect, serve and promote the effectiveness of member companies and the independent business people they represent. To ensure that the marketing by member companies of products and/or the direct sales opportunity is conducted with the highest level of business ethics and service to consumers.” 

 Nancy works with the companies in the membership — from small start-ups to well-known brand names – overseeing the retention and recruitment of corporate members. She earned the distinction of becoming a Certified Association Executive (CAE) from the American Society of Association Executives (ASAE) in June 2008.

Today’s Highlighted Video from the DSEF: Product Buy-Backs

Today’s Highlighted Video from the DSEF: Product Buy-Backs

Today’s highlighted video from DSEF:

Can’t see this? Click here: Product Buybacks

Learn about the buy-back policy that all DSA member companies adhere to.

To read more about the DSA Code of Ethics regarding Product Buybacks –

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Top 10 Reasons You’re an Entrepreneur

Top 10 Reasons You’re an Entrepreneur

Have you ever thought about why you became an entrepreneur? One day you thought it was a great idea and then it happened. Now perhaps you’re in the thick of it and can’t recall how it all happened so quickly!

These reasons might help you understand and/or remember why you became an entrepreneur.

Top 10 reasons you’re an entrepreneur:

  1. A passion for adventure
  2. Need for a challenge
  3. Seek self-improvement
  4. To be unique
  5. To find meaning
  6. Independent minded
  7. To inspire others
  8. To make a difference
  9. To find happiness
  10. To be wealthy

This list is a light hearted way to understand the characteristics of an entrepreneur, but it’s the work and unending pursuit that make true entrepreneurs.

Did I leave any reasons off this list? Which reason tops your list? Would love to hear your thoughts.