All posts by TheDSEF

DSEF Welcomes Its Newest Fellows

DSEF launched the Fellows Program to support educational and research efforts to foster a deeper understanding of the direct selling channel and its impact. We now have more than 180 Fellows around the world from a wide range of disciplines – management, marketing, economics, entrepreneurship, sales, consumer studies – and provide them a rich offering of benefits and opportunities.

DSEF warmly welcomes our newest Fellows:

Dr. Deanne Brocato
Associate Professor of Marketing
Utah State University

Dr. Mark Leach
Professor of Marketing in the Marketing and Management Department
University of Wyoming

Dr. Joshua Bendickson
Assistant Professor of Marketing and USASBE’s Board of Directors Member
University of Louisiana at Lafayette

Dr. Nina Krey
Assistant Professor in the Department of Marketing and BIS
Rowan University

Ms. Charla Brown 
Lecturer of Marketing
Troy University

Dr. Brittney Bauer
Assistant Professor of Marketing
Loyola University New Orleans

Dr. Lukas Forbes
Professor and Director in the Department of Marketing
Western Kentucky University

Dr. John “Ricky” Fergurson
Assistant Professor of Marketing and Sales
Indiana State University

Dr. Neeraj Bharadwaj
Associate Professor of Marketing
University of Tennessee

Dr. Renee DiCiano
Faculty Lecturer
Rowan University

Dr. Sterling Bone
Associate Professor of Marketing
Utah State University

Dr. Keith Richards
Associate Professor of Marketing
Baylor University

Dr. Jeff Vanevenhoven
Irvin L. Young Professor of Entrepreneurship
University of Wisconsin – Whitewater

Ms. Nicole Beachum
Instructor
University of Alabama at Birmingham

Dr. Maria Petrescu
Associate Professor of Marketing
Nova Southeastern University

Dr. Elise Harvey
Assistant Professor of Marketing
University of South Carolina Upstate

Dr. Ernan Haruvy
Professor of Marketing
University of Texas at Austin

Mr. Ted Shalek
CFO, Pennybryn and Instructor of Marketing, Entrepreneurship, Hospitality/Tourism
University of North Carolina Greensboro

Dr. Steven Cox
Professor of Marketing
Queens University of Charlotte

DSEF Welcomes its Newest Fellows 01/29

DSEF launched the Fellows Program to support educational and research efforts to foster a deeper understanding of the direct selling channel and its impact. We now have more than 155 Fellows around the world from a wide range of disciplines – management, marketing, economics, entrepreneurship, sales, consumer studies – and provide them a rich offering of benefits and opportunities.

DSEF warmly welcomes our newest Fellows:

Dr. Ryan Mullins
Associate Professor
Clemson University

Dr. Lili Gai
Assistant Professor of Marketing
University of Texas of the Permian Basin

Dr. Laurie Babin
Professor of Marketing
The University of Louisiana Monroe

Dr. Robert “Bob” Reich
Assistant Professor
Lynn University

Dr. Brandon Gustafson
Assistant Professor of Marketing
Oakland University

Dr. Peter Whalen
Associate Professor of Marketing & Entrepreneurship
Ave Maria University

Dr. David “Dave” Locander
Assistant Professor of Marketing
University of Tennessee at Chattanooga

Dr. Erich Toncre
Director of Marketing Education and Assistant Professor of Professional Practice
Rutgers University

Dr. Barry Babin
M.P. Watson Professor of Business
Louisiana Tech University

Dr. Jung-Hwan Kim
Associate Professor of Retailing
University of South Carolina

Dr. Ali Besharat
Associate Professor of Marketing
Co-director of Consumer Insights and Business Innovation Center
University of Denver

Dr. William “Bill” Moncrief
Senior Associate Dean
Texas Christian University

Dr. Kate Karniouchina
Dean, Lokey School of Business and Public Policy;
Associate Professor of Business
Glenn and Ellen Voyles Professor
Mills College

Dr. Tracy Couto
Director of the Savage Center for Reflective Leadership;
Director of the Global Jesuit Case Series
Le Moyne College

Dr. Cindy Rippe
Assistant Professor of Marketing
Flagler College

Dr. Lisa Beeler
Assistant Professor of Marketing;
Director of Diversity and Internships for the Ralph and Luci Schey Sales Center
Ohio University

Dr. Montressa Washington
Assistant Professor of Management;
Co-Director of Shenandoah University’s Institute for Entrepreneurship
Shenandoah University

Dr. Jeremy Wolter
Assistant Professor of Marketing
Auburn University

Dr. Stefanie Boyer
Associate Professor of Marketing
Bryant University

 Dr. William “Bill” Steiger
Associate Lecturer of Marketing
University of Central Florida

Matthew “Matt” Read
Professor of Practice
Le Moyne College

Dr. Felicia Lassk
Associate Professor of Marketing
Northeastern University

Dr. Paige Beal
Assistant Professor of Sports, Arts and Entertainment Management
Point Park University

Dr. Michelle Hammond
Assistant Professor of Management
Oakland University

Dr. Michael Palanski
Associate Professor
Rochester Institute of Technology

Dr. Steven D. Cohen
Associate Professor
Johns Hopkins Carey Business School

DSEF Welcomes Its Newest Fellows

DSEF launched the Fellows Program to support educational and research efforts to foster a deeper understanding of the direct selling channel and its impact. We now have more than 150 Fellows around the world from a wide range of disciplines – management, marketing, economics, entrepreneurship, sales, consumer studies – and provide them a rich offering of benefits and opportunities.

DSEF warmly welcomes our newest Fellows:

Dr. Ryan Mullins
Associate Professor
Clemson University

Dr. Lili Gai
Assistant Professor of Marketing
University of Texas of the Permian Basin

Dr. Laurie Babin
Professor of Marketing
The University of Louisiana Monroe

Dr. Robert “Bob” Reich
Assistant Professor
Lynn University

Dr. Brandon Gustafson
Assistant Professor of Marketing
Oakland University

Dr. Peter Whalen
Associate Professor of Marketing & Entrepreneurship
Ave Maria University

Dr. David “Dave” Locander
Assistant Professor of Marketing
University of Tennessee at Chattanooga

Dr. Erich Toncre
Director of Marketing Education and Assistant Professor of Professional Practice
Rutgers University

Dr. Barry Babin
M.P. Watson Professor of Business
Louisiana Tech University

Dr. Jung-Hwan Kim
Associate Professor of Retailing
University of South Carolina

Dr. Ali Besharat
Associate Professor of Marketing
Co-director of Consumer Insights and Business Innovation Center
University of Denver

Dr. William “Bill” Moncrief
Senior Associate Dean
Texas Christian University

Dr. Kate Karniouchina
Dean, Lokey School of Business and Public Policy;
Associate Professor of Business
Glenn and Ellen Voyles Professor
Mills College

Dr. Tracy Couto
Director of the Savage Center for Reflective Leadership;
Director of the Global Jesuit Case Series
Le Moyne College

Dr. Cindy Rippe
Assistant Professor of Marketing
Flagler College

Dr. Lisa Beeler
Assistant Professor of Marketing;
Director of Diversity and Internships for the Ralph and Luci Schey Sales Center
Ohio University

Dr. Montressa Washington
Assistant Professor of Management;
Co-Director of Shenandoah University’s Institute for Entrepreneurship
Shenandoah University

Dr. Jeremy Wolter
Assistant Professor of Marketing
Auburn University

Dr. Stefanie Boyer
Associate Professor of Marketing
Bryant University

 Dr. William “Bill” Steiger
Associate Lecturer of Marketing
University of Central Florida

Matthew “Matt” Read
Professor of Practice
Le Moyne College

The Foundation Hosts Game Changer Casino Night

The Foundation Hosts Game Changer Casino Night

At the DSA Annual Meeting in June, nearly 300 executives and suppliers played their cards right and joined the Foundation for its first Casino Night Fundraiser. Attendees enjoyed black jack, craps, roulette, music, food, drinks and fun, raising more than $70,000 to help DSEF advance understanding of the direct selling channel at universities across the country.

The party included a CEO Blackjack Tournament where executive-level players tested their mettle against one another. A dozen other tables of popular casino games were filled with excited contenders.

The evening was emceed by Crayton Webb, CEO, Sunwest Communications, and Ruth Todd, SVP Public Affairs, Nu Skin, who added their spot-on commentary to the excitement and drama of the intense competition on the gaming floor.

Angela Loehr Chrysler, President & CEO, Team National and incoming DSEF Chair, called the event fabulous. “It was terrific to connect with other executives while supporting DSEF in their mission to educate others and share the positive impact of direct selling,” she says.

The event’s success will help the Foundation to continue to expand its work to reach tens of thousands of students every year with accurate information about the direct selling channel.

DSEF would like to thank our Presenting Sponsor Nu Skin and Event Sponsors Amway and Jenkon. Thanks also to sponsors Planet Payment, Smart Office Solutions, Inc., Luci powered by Retail Success, Gig Economy Group, Strategic Choice Partners, LLC, Bartha, CUTCO/Vector Marketing Corporation, Harland Clarke, Thatcher Technology Group, LLC, ACN, Inc., Vantiv, Regal Ware, Inc., Club Med Resorts, MGM Resorts International, and Disney Destinations.

DSEF Fellows Offer Insights at DSA’s Annual Meeting

During the DSA’s Annual Meeting in June, a group of exceptionally accomplished Fellows, Dr. Victoria Crittenden, Professor & Chair, Marketing Division of Babson College; Dr. Haya Ajjan, Associate Professor of Management Information Systems of Elon University; Dr. Anne Coughlan, Polk Bros. Chair in Retailing & Prof. of Marketing of Northwestern University; and Dr. Robert Peterson, John T. Stuart III Centennial Chair in Business Administration at University of Texas at Austin, shared new insights on how to empower a salesforce during a panel discussion titled “Your Distributors as Social Media Agents, Skilled Professionals and Emerging Market Entrepreneurs.”

This all-star panel covered how positive and negative sentiments exchanged on Facebook through “likes” and “shares” affect sales performance and satisfaction; which types of turnkey technology, training and communication are empowering direct sellers in emerging markets; and the 14 professional skills gained through the direct selling experience and how to use them to market and recruit.

Dave Wentz Awarded DSEF Circle of Honor 

Dave Wentz Awarded DSEF Circle of Honor 

Dave Wentz, outgoing DSEF chairman, was presented with the Circle of Honor award at the 2018 DSA Annual Meeting in San Diego. The Circle of Honor award recognizes those individuals who have made extraordinary contributions to the Foundation. “It was extremely moving and meaningful to receive DSEF’s Circle of Honor award,” Dave says. “To be included with such an amazing group of past award winners is truly an honor and I am proud to have been able to make a contribution to the great work of the Foundation. I learned a great deal and more importantly had the chance to work with great people who are making a difference.”

DSEF Executive Director Gary Huggins credits Dave with helping the Foundation transition into a new direction. “We are excited to add Dave to DSEF’s Circle of Honor to celebrate his long history of supporting and contributing to the work and success of the Foundation,” Gary says. “Dave has also been a driving force in developing and implementing a bold new vision for the Foundation to mainstream direct selling by partnering with academics to produce industry validating research and reach tens of thousands of students every year with educational content on the channel.”

Dr. Elizabeth Davis Named DSEF Educator of the Year 

Dr. Elizabeth Davis Named DSEF Educator of the Year 

Dr. Elizabeth Davis (Liz), Dean of the School of Management at the University of San Francisco, was recognized as the DSEF Educator of the Year. The accolade is given to educators who demonstrate outstanding service to the Foundation through leadership, personal involvement, teaching and research. Liz has been instrumental in fulfilling DSEF’s mission of education and validation.

“Liz has made tremendous contributions to DSEF’s work to partner with university professors throughout the country to achieve our goal of reaching more than 60,000 students per year through DSEF events, curriculum and content,” said DSEF Executive Director Gary. “She has been a highly-valued strategic advisor to the Foundation through her service on the board as well as a founding member of the Foundation’s Academic Advisory Council.”

Liz says she was honored to receive the Educator of the Year Award from the Foundation. “My time with the direct selling industry has given me the opportunity to work with professionals who are rewriting the business landscape in new and creative ways,” she says. “I will continue to enjoy my ongoing association and work with the Foundation and DSA as they chart their future and blaze a path forward.”

Dr. Vicky Crittenden Leads Fellows Workshop

At DSA’s Annual Meeting in June, 29 DSEF Fellows joined the Foundation for a Learning Journey to discover firsthand the challenges and topics important to the direct selling community.

To kick-off this academic learning experience, DSEF Academic Advisory Committee Member and DSEF Board Member, Dr. Victoria Crittenden, Professor and Chair, Marketing Division, Babson College, lent her leadership in a workshop before the conference began that illustrated the opportunities of the DSEF Fellows program.

Dr. Crittenden explained, the importance of having it for the Fellows in attendance. “The DSEF Fellows Workshop is always a great event at the DSA Annual Meeting. This year, we heard from eight Fellows about how they are bringing direct selling to their college campuses, individual classrooms, and research.” she said. “It was especially exciting to hear how some of our newest Fellows are already active in their engagement with direct selling executives and with the DSEF. In addition to the workshop, the conviviality among the Fellows was dynamic this year. Not surprisingly, several of the Fellows took that dynamism to the Casino floor, which was great fun.”

Dr. Crittenden planned and moderated the workshop designed to demonstrate how Fellows can collaborate with DSEF on research, campus events, experiential learning projects, etc. and inspire Fellows to become active, productive partners. These workshop interactions often lead to new teaching content that will ultimately reach 60,000 students a year, channel-validating research to help the industry counter misconceptions and executive visits to university campuses, to share real-world business experiences with students.

DSEF Welcomes Its Newest Fellows 7/31

DSEF Welcomes Its Newest Fellows 7/31

DSEF launched the Fellows Program to support educational and research efforts to foster a deeper understanding of the direct selling channel and its impact. We now have more than 130 Fellows around the world from a wide range of disciplines – management, marketing, economics, entrepreneurship, sales, consumer studies – and provide them a rich offering of benefits and opportunities.

DSEF warmly welcomes our newest Fellows:

Dr. Jessica Hurst
Iowa State University
Associate Professor in the Apparel, Events, & Hospitality
Management Department

Dr. Liang “Rebecca” Tang
Iowa State University
Associate Professor in the Department of Apparel, Events, & Hospitality Management

Dr. Jennifer Zarzosa
Henderson State University
Assistant Professor of Marketing

Mr. Zachary Moore
The University of Louisiana-Monroe
Doctoral Candidate and Instructor of Agricultural Business
Agricultural Business Program Coordinator

Ms. April Kemp
Southeastern Louisiana University
Doctoral Candidate and Instructor of Marketing and Supply Chain Management
Marketing Internship Coordinator

Dr. Scot Squires
Central Michigan University
Professor and President of the Union of Teaching Faculty

Dr. Ellen Bolman Pullins
The University of Toledo
Professor of Marketing and International Business

Dr. Ying Liao
East Carolina University
Associate Professor in the Department of Marketing and Supply Chain Management

Dr. Anne Balazs
Eastern Michigan University
Interim Dean

Dr. Mohammed Shaki
Saint Leo University
Assistant Professor of Management in the Donald R. Tapia School of Business