Organizations such as the Federal Trade Commission (FTC), the National Association for Community College Entrepreneurship (NACCE), the Council of Better Business Bureaus (CBBB), the United States Association of Small Business and Entrepreneurship (USABE), the American Marketing Association (AMA), and the National Consumers League (NCL), as well as
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By Nancy Laichas
Chief Marketing & Development Officer
Direct Selling Education Foundation
I have heard it said that without the Direct Selling Education Foundation, there would be no direct selling industry.
Can you imagine? Millions of people unable to take advantage of a low-cost,
As an entrepreneur, you have a million things to do. From sales to finance to marketing, many entrepreneurs find themselves responsible for every aspect of their businesses. When you hear about social media, it's often pitched as a critical component
Being an entrepreneurs is very freeing and exciting, but there’s a lot of hard work and sacrifice behind it. Simply wanting to be an entrepreneur doesn’t always translate to success. For those of you who are entrepreneurs, or are ready
Money Wise Women Educational Services is a non-profit organization dedicated to educating and empowering women to live financially healthy lives. DSEF proudly sponsors the free Money Wi$e Women Get Smart Teleseminar Series hosted by Marcia Brixey, Founder and President of Money
There are two major components to a thriving business: Happy and loyal customers that come back, as well as a steady stream of new customers.
The first is a matter of consistently providing excellent service that people appreciate and talk about.
Are you considering starting your own business? It's an exciting step! Before making the leap, however, it can be helpful to do some market research, to make sure that people will buy what you have to offer. In direct sales,
It seems like everyone is talking about branding these days. People are branding everything. For example, what’s the difference between tap water and bottled water? Are there real differences or is it all in the branding?
Branding is an important topic
From the DSEF: Today we're thrilled to bring you a guest post from Janet Garkey of the Credit Union National Association (CUNA), a DSEF strategic partner. In partnership with state credit union leagues, CUNA provides many services to credit unions, including representation,
To succeed in business, you need to set yourself apart from your the competition. That means knowing what makes you great, and communicating it! Successful businesses make this a part of their business culture, and follow through every day. Is
Influence is an important trait when you're a business owner. You need to have the respect and impact to cause the desired outcomes. These outcomes might be a sale from a customer, the cooperation of your team, or getting others