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Home
About
Initiatives
Board of Directors
Committees
Partners
Staff
Get Involved
2024 Red Ribbon Contributors
2023 Donor Recognition
2024 Donor Recognition
Circle of Honor
Educator of the Year
DSEF 2019 Leadership Contributors
News
Blog
News
What We Do
Fellows Program
Teaching Ambassadors Program
Campus Events
Research
Teaching Content
Resources
Direct Selling Association
Ethics
Research & Case Study Archives
Guide to Academic Engagement
Ask the Experts Videos
Working Papers
2016 Annual Report
Moral Suasion (PDF)
Podcasts
Contact us
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Telemarketing: Trends, Issues, and Opportunities
Examining the Roles of Telemarketing in Selling Strategy
Direct Selling: A Multinational Strategy
Direct Selling Channels: An Appraisal of Key Strategic Issues
Case Study: Alliance Formation with Direct Selling Companies: Avon and Mattel
Modelling Distributor Retention in Network Marketing Organisations
Export Market Expansion Strategies of Direct-Selling Small and Medium-Sized Firms: Implications for Export Sales Management Activities
The Rebuilt Marketing Machine
Building a Capable Organization: The Eight Levers of Strategy Implementation
Challenging the Conventional Wisdom on ‘Enterprise’: Control and Autonomy in a Direct Selling Organisation
Firm Strategies in the ‘Mid Tail’ of Platform-Based Retailing