Articles

Articles

• The Use of Technology in Direct-Selling Marketing Channels: Digital Avenues for Dynamic Growth
• Outsourcing Salesforces via Self-Employment: The Case of Direct Selling in the UK
• What Is Direct Selling? Definition, Perspectives, and Research Agenda
• The Wheel of Retailing and Non-Store Evolution: An Alternative Hypothesis
• The Relationship of Job Image, Performance, and Job Satisfaction to Inactivity-Proneness of Direct Salespeople
• Network Marketing Organizations: Compensation Plans, Retail Network Growth, and Profitability
• Network Marketing in South Africa: An Exploratory Study of Consumer Perceptions
• Met Expectations and Turnover in Direct Selling
• Mary Kay Cosmetics, Inc.: Corporate Planning in an Era of Uncertainty
• Managing Direct Selling Activities in China: A Cultural Explanation
• Longaberger Baskets: Changing Marketing in Changing Times
• Leaders in Sales and Sales Management
• Independent Contractors in Direct Selling: Self-Employed But Missing from Official Records
• Full-Time vs. Part-Time Salespeople: A Comparison on Job Satisfaction
• From the Practitioner’s Desk: A Comment on “What Is Direct Selling? Definition, Perspectives, and Research Agenda”
• Evaluating the FTC Cooling-Off Rule
• Economic and Marketing Aspects of the Direct Selling Industry
• Direct Selling in the West and East: The Relative Roles of Product and Relationship
• Direct Selling in the United States: A Commentary and Oral History
• Direct Selling Ethics at the Top: An Industry Audit and Status Report
• Direct Selling
• Consumers Who Buy from Direct Sales Companies
• Comparisons of Salespeople in Multilevel vs. Single Level Direct Selling Organizations
• Channel Redistribution with Direct Selling